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InsureMe to Speak at 2008 eInsurance Symposium

Denver, CO (PRWEB) September 12, 2008

InsureMe Marketing Director Lori Reed will be speaking at this year’s eInsurance Symposium on September 16th in Dallas, Texas.

Reed will speak about online reputation management. The concept includes search engine operations, proactive key word management and the idea of “radical transparency,” a term coined by the well respected online marketing authors Andy Beal and Judy Strauss.

While InsureMe has used the internet to connect insurance shoppers with agents nationwide, the company has also become a recognized leader in search marketing techniques. In the past few years, the company has given presentations at prominent conferences, such as Commission Junction University, AM Best and HIGH TECC, on topics associated with internet marketing.

The 2008 eInsurance Symposium opens on September 15 and runs through September 19. According to Richard Kerr, Founder and CEO of MarketScout, “The insurance industry is changing at its most rapid pace in the last fifty years. The eInsurance symposium is a think tank providing a platform for showcasing new, entrepreneurial ideas to the industry.”

The company will be exhibiting at the conference from the opening reception at 6:30 p.m. on September 15th until noon on September 19th. Ms. Reed’s presentation is September 16th at 2:45 p.m. in the CityPlace Conference Center.

About InsureMe

Since 1993, InsureMe has connected agents nationwide with people looking for insurance. InsureMe strives to create forward-thinking products and services for insurance agents, and also desires an open exchange with the insurance sales community. For more information, visit the InsureMe web site for agents, or visit their blog at In 1996 InsureMe became the first insurance lead aggregator on the internet. The company has amassed a series of awards, including first runner up on the list of “Best Small Companies to Work for in America.”

About Lori Reed

Lori Reed joined InsureMe in 2005 as director of marketing. Previous to InsureMe, she worked for software development companies based in Italy, Norway and Ireland as well as the United States. She began her career at IBM and Jones Intercable.


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