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InsureMe Provides Tips for Online Insurance Shopping

Denver, Colo. (PRWEB) April 25, 2006

According to a recent Forrester Research study, over 28 percent of households use the Internet during the insurance shopping process. With that number on the rise, InsureMe, a leading online insurance shopping service, is highlighting Web shopping tips for consumers wishing to take care of their insurance needs online.

While premium affordability still remains on the forefront for insurance shoppers, the InsureMe company stresses the importance of considering site security, customer service ratings and financial solidity when shopping online for insurance.

Because insurance plans and requirements vary from state to state, the company recommends researching coverage options by visiting the state Department of Insurance (DOI) online, or browsing InsureMe’s informational state articles. The articles are available at

Once consumers know what kind of coverage they need, they can visit one of the many sites on the Web that allows shoppers to obtain and compare free insurance quotes. But not all sites are created equal, according to InsureMe President, Tim McTavish.

“Consumers should always verify a Web site’s security measures by looking for a ‘seal of approval’ or clickable logo from a security technology company,” states McTavish. “Highly-regarded companies are often approved by the Better Business Bureau (BBB) and will display the BBB logo on their homepage.”

Consumers should also investigate insurance companies and agents by checking customer service ratings and financial solidity through rating companies like A.M. Best and Weiss Ratings before buying a policy.

“Many consumers underestimate the value of good customer service and proven financial strength,” says McTavish. “The most affordable insurance in the state won’t do much good if you can’t contact your agent or the company can’t pay your claim.”

As with all forms of online shopping, InsureMe advocates consumer education as the best line of defense. By verifying the security and the legitimacy of the insurance-related sites and companies, consumers can find the right insurance for the right price.

About InsureMe:

InsureMe, an Englewood, Colorado-based company, links agents nationwide with consumers shopping for insurance. The company’s professional network consists of both independent local insurance agents and representatives from national insurance partners. InsureMe has helped millions of consumers find insurance coverage, while providing thousands of insurance agents with leads nationwide. InsureMe has been recognized with the 2005 United Way Spirit of Hope award and was recently cited as one of the 25 Best Small Companies by Working Mother Magazine. For more information, visit


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